The Best SaaS SEO Tools in 2024
Table of Contents
Raise your hand if you always have multiple tabs open when doing SEO research. Now, I want you to try to name all the SaaS SEO tools in your tech stack. If you can barely remember them all, then you’ve probably been wasting a lot of time chasing vanity metrics.
The truth is that many marketers easily get carried away by all the fancy tools and end up building complex SEO tech stacks without first assessing their business needs. And that’s how they end up with incompatible tools, wasted resources, and missed opportunities.
As a SaaS company owner, it’s crucial for you to streamline your SEO campaign. And that all starts with identifying the tools that can actually help you. You need to start investing in worthy SEO tools.
That’s why, in this blog, we’ll give you a comprehensive guide to the top SaaS SEO software that marketers swear by. We’ll also look at some of the things you need to consider when selecting SEO tools for your SaaS business.
How to Choose the Best SEO Tools for Your SaaS Business
There are many factors that you must consider to build an SEO stack and support your SEO goals. However, with so many SEO tools in the market today, picking out the best ones can be a challenge. So, here are some things you need to look out for when choosing your SEO tools.
1. Know What You Need
Before you start picking tools, figure out what you want to achieve with SEO. Do you want more people to visit your website? Maybe you want more people to sign up for your service. Knowing your goals will help you pick tools that align with your vision.
2. Check the Features and Functionality
Look at what each SEO tool can do. Do they help with finding good keywords? Can they tell you what your competitors are doing? Make sure the tools have what you need. Some of the popular tools will help you with keyword research, checking your website’s health, or seeing what other similar businesses are doing.
3. Think About the Integration Capabilities
It’s good if the SEO tools you choose can work with other tools you already use. This makes everything easier. Therefore, look for tools that connect with your website’s platform, email marketing tools, or customer databases.
After all, according to MarketingProfs, if your organization has tightly aligned sales and marketing operations, you are likely to have 36% higher customer retention rates and 38% higher sales win rates.
4. Assess Scalability
As your SaaS business grows, your SEO requirements may also evolve. Select scalable and adaptable tools to accommodate your business’s changing needs. Whether you’re a startup looking to scale or an established enterprise expanding into new markets, opt for SEO tools that can grow with you and offer flexible pricing plans to accommodate varying budgets.
5. Think About Cost
While it’s good to invest in good tools, you also need to think about how much they cost. Compare the prices of different tools and see which one gives you the best value for your money. Make sure the tools you choose can help you make more money than they cost.
But, if you are having second thoughts about investing your resources in search engine optimization, just know that the average ROI of a well-executed SEO campaign is 275%. Also, 89% of marketers worldwide report experiencing success in achieving their objectives using search engine optimization.
6. Consider UX and Customer Support
Each tool you invest in should make your job easier and not complicate it further. An easy-to-use interface entails a simple tool with clear sections and labels. It should be easy to find the desired page or use a specific feature.
Sometimes, you might need help using the tools. Therefore, it’s important to pick tools that offer good support. This could be through email help, online chats, or phone calls. Also, look for tools with guides or videos to help you learn how to use them.
7. Ask Others for Advice
78% of consumers gain confidence in their purchase when they see user-generated content like reviews, ratings, photos, and social media posts. So, before you make your decision, it’s a good idea to seek advice from other people.
This could be friends who run similar businesses or people who have used the tools before. They might have good suggestions or warn you about tools that aren’t so good.
19 Best SAAS SEO Tools for 2024 (Free Download)
In this SAAS SEO guide, we will highlight the top 19 best tools you will need to take your SAAS business marketing strategy to the next level. To further help your digital marketing journey, we’ve categorized these tools depending on their core functionalities.
Each of these core functions is essential in optimizing your marketing campaign. However, some of these tools will likely offer more than one core function to their clients. All in all, we’ve listed them according to what they are best known for and their most used function. Let’s get started.
Comparison Table- The Top SaaS SEO Tools 2024
|
Feature
|
Keyword Research
|
Backlink Analysis
|
On-Page SEO
|
Technical SEO
|
Content Optimization
|
Reporting &Analytics
|
|---|---|---|---|---|---|---|
|
Google Keyword Planner
|
Yes
|
No
|
No
|
No
|
No
|
No
|
|
SEMRush
|
Yes
|
Yes
|
Yes
|
No
|
Yes
|
Yes
|
|
Ahrefs Keyword Generator
|
Yes
|
Yes
|
No
|
No
|
No
|
Yes
|
|
Keywords Everywhere
|
Yes
|
No
|
No
|
No
|
No
|
No
|
|
Answer The Public
|
Yes
|
No
|
No
|
No
|
No
|
No
|
|
Yoast SEO
|
No
|
No
|
Yes
|
No
|
Yes
|
No
|
|
Moz Pro
|
Yes
|
Yes
|
Yes
|
Yes
|
Yes
|
Yes
|
|
Screaming Frog
|
No
|
No
|
No
|
Yes
|
No
|
No
|
|
Frase
|
Yes
|
No
|
Yes
|
No
|
Yes
|
No
|
|
BuzzStream
|
No
|
No
|
No
|
No
|
No
|
No
|
|
Majestic
|
No
|
Yes
|
No
|
No
|
No
|
No
|
|
Ahrefs Backlink Checker
|
No
|
Yes
|
No
|
No
|
No
|
No
|
|
Moz Backlink Checker
|
No
|
Yes
|
No
|
No
|
No
|
No
|
|
Surfer SEO
|
Yes
|
No
|
Yes
|
Yes
|
Yes
|
No
|
|
Clearscope
|
Yes
|
No
|
Yes
|
No
|
Yes
|
No
|
|
MarketMuse
|
Yes
|
No
|
Yes
|
No
|
Yes
|
No
|
|
Google Analytics
|
No
|
No
|
No
|
No
|
No
|
Yes
|
|
Baremetrics
|
No
|
No
|
No
|
No
|
No
|
Yes
|
|
Hubspot Analytics
|
No
|
No
|
No
|
No
|
No
|
Yes
|
Keyword Research Tools
The majority of online experiences begin with a search. In fact, organic searches account for about 27% of all website visitors, while 53% originate from SEO content (BrightEdge). That means, identifying and adding relevant keywords into your content strategy can prove to be more useful than any other form of advertising.
And here’s the kicker; with the right keyword research tools in your corner, you can do this with a simple click of a button. These keyword research tools help marketers create targeted content that will rank high on Google and boost the website’s CTR (Click-Through Rate).
That said, here are the top SEO keyword research tools:
1. Google Keyword Planner
Google Keyword Planner is a free tool that allows your SAAS business to conduct keyword research with ease. That enables you to plan your search engine marketing campaigns effectively. All you have to do is sign up with your email and get relevant keywords based on your target audience and content structure.
The best part about using this tool for SAAS marketing is that it lets you see how Google indexes and crawls your company’s website. That makes it easy to identify any crawl errors, broken links, or technical issues affecting your site’s search engine visibility.
Google Search Console Pricing
This tool is completely free.
Pros
- You get keyword ideas from your specific URL
- GSC offers up to 4 years of data
Cons
- The interface can be difficult to understand for beginners
2. SEMRush
Another powerful tool that will help you elevate your SAAS marketing is SEMRush. This keyword research platform provides a wide range of unique features that are all geared toward improving your site’s visibility.
Aside from keyword research, SEMRush offers competitive research, rank tracking, and SEO auditing. That means with this tool in your marketing arsenal, you can easily analyze your competitors’ websites, their content strategies, and backlink profiles.
Such information will help you understand the overall market and your competition. More importantly, you can easily develop strategies that will ensure you outperform others and rank better on search engines.
SEMRush Pricing
There’s a free trial package however it has limited resources. To fully utilize this tool, the pricing packages are a better alternative. Their pricing plans start from $129.95 per month
Pros
- The platform offers a range of features
- The interface is easy to understand
Cons
- Their pricing is a bit steep
3. Ahrefs
Ahrefs started as a simple link analysis tool but has now grown into one of the most efficient SEO tools. Today, most SAAS marketers use Ahrefs primarily for keyword research, backlink analysis, and competitor analysis for content optimization.
The keyword research tool offers quality data on keyword difficulty, search volume, and CTRs. That allows you to find valuable target keywords with a high conversion rate. More importantly, you can easily identify keywords that can resonate with your content and audience.
In addition, the backlink tool provides detailed information on the links that point back to your site. That ensures you can analyze the quality of the backlinks and identify any toxic ones that might be harming your SEO efforts.
Ahrefs Pricing
The pricing packages start at $99/monthly and go to as high as $999/monthly.
Pros
- It’s a detailed and robust tool that offers you all the information you need. With Ahrefs, you will not need any other additional SEO tools
- The platform has excellent learning resources.
Cons
- The price packages are a little steep
4. Keywords Everywhere
Keywords Everywhere is an SEO browser extension tool that helps SAAS business owners find relevant keywords using SERPs. This extension is compatible with Firefox and Chrome browsers allowing users access to an extensive list of keywords.
Aside from that, you also get to access keyword metrics such as competitive data, CPC, and competitive volume. Each data is geared towards a specific website with recommendations of paid and organic keyword searches.
This extension allows you to create a list and save it for future use. What’s more, you can even do competitor keyword research to find gaps and use it to your advantage. With Keywords Everywhere, you can download the list of keywords in the form of PDF, Excel, or CSV formats and share this list with your colleagues.
Keywords Everywhere Pricing
This SEO extension tool is considered as one of the cheapest in the market with a starting package of $1/monthly.
Pros
- It’s a fast and efficient way to gain insight from your competitor’s keyword strategy
- The fact that it’s an extension, Keywords Everywhere saves you a lot of time, jumping from one screen to the other.
Cons
- This extension tool doesn’t have multiple features. You will need to use other SEO tools besides Keywords Everywhere.
5. Answer The Public
Another excellent keyword research tool that you can use as an alternative to the rest in this article is the Answer The Public software. This tool offers raw search data that comes from the customer’s mind.
Typically, ATP (Answer the Public) predicts the suggestions of Google’s autocomplete technology and creates keyword phrases based on this information. The idea is to generate keyword phrases from queries of what people want to know.
Answer The Public Pricing
This company offers a free search daily for anyone who’d like to try out their services. If you are ready to subscribe to their paid version, the platform’s basic package starts at $9/monthly.
Pros
- ATP is the best place to get unlimited content ideas
- This platform uses visual representation to present their data in a unique and fan way.
- Answer The Public offers raw insights from Google Searches
Cons
- This tool has limited free searches
- They only offer question-based keywords
On-Page Optimization Tools
On-page optimization is one of the core factors that determine your site’s ranking on search engines. In fact, it’s among the top 10 primary focus areas according to SEO professionals worldwide in 2023 (Statista). That being the case, it’s important to use On-Page Optimization tools to help identify where your website might need improvements.
On-Page Optimization tools typically are software tools that analyze your website’s front page content. More importantly, these tools provide recommendations to help your SAAS business rank higher on search engines. That said, here are the top best On-Page Optimization tools that will boost your SAAS marketing campaign.
6. Yoast SEO
Yoast SEO is a plugin that helps you enhance your website’s content and keywords to improve your search engine ranking. This tool heavily works as an automation platform, offering cues for improvements in your on-page optimization efforts.
What’s more, the company is continuously developing new features to further improve the services including adding Schema integration, and Front End SEO inspector. Yoast SEO works incredibly well with WordPress-based websites.
Aside from that, the platform allows you to check the SEO score of your content in real-time, giving you a chance to make improvements before uploading your content online. That will do wonders to your content marketing strategy and on-page optimization tactics.
Yoast SEO Pricing
Yoast SEO has a premium package at $99/annually. But you can also go for the free version, which has limited features.
Pros
- It’s easy to use
- Offers excellent keywords
- The platform is accessible
- They offer multiple features in their free version
Cons
- The platform is only efficient with WordPress websites
7. Moz Pro
Moz Pro is an all-in-one SEO tool that has gone through extensive development to offer users multiple SEO features. The platform boasts of having the largest link index in the game and gives accurate data-backed insights into your website’s performance.
overall website for local SEO. The most unique and overly used tool on this platform is
The site audit tool allows you to conduct a deep scan of your website for technical issues, duplicate content, broken links, and even slow-loading pages. More importantly, this tool offers recommendations on ways to fix these issues.
Moz Pro Pricing
Moz Pro pricing starts at $99/monthly
Pros
- Moz Pro has a robust free package that lets you have a taste of their product before subscribing.
- Their SEO tools are easy to integrate with most analytics tools
Cons
- Their product doesn’t offer as much information and options compared to others in the market.
8. Screaming Frog
Screaming Frog is an SEO tool that audits and checks your site for broken links, duplicate content, page titles, Meta descriptions, and site architecture. More importantly, Screaming Frog makes it possible to generate XML sitemaps, review robots, and extract data.
Additionally, this specific tool can help you provide solutions to recover from any Google penalties that might have been imposed on your website. That said, Screaming Frog is the ideal choice for anyone who’d like to conduct on-page audits to improve their site’s visibility.
Screaming Frog Pricing
Screaming Frog’s pricing starts at $199 annually.
Pros
- Screaming Frog allows you to scan multiple URLs to identify any errors in the SEO
- It’s easy to use and has a quick response time
- Their API is efficient and useful
- They have a dedicated and friendly customer support
Cons
- Their package is a bit expensive compared to other SEO tools in the market
- The platform only offers Excel format as reports
9. Frase
Frase uses the latest AI technology tools to speed up content creation for SAAS businesses. With this tool at your corner, you are able to optimize your site and improve your overall visibility on search engines.
It’s perfect for crafting keyword-rich content that improves your existing pages. The platform uses AI to analyze the top-ranking pages and uncover keyword opportunities you can employ in your marketing strategy.
Apart from uncovering keywords you can use in your content strategy, Frase provides its users with a competitor analysis tool that gives crucial insights into your competitors and their SEO strategies. That makes it easy for you to outperform them in search results.
Additionally, Frase has a topic clustering feature that gives you tips on how to organize your content into coherent themes by grouping them into related topics. That enhances your site’s user experience by giving users an easy time scrolling from one topic to the next.
Frase Pricing
Frase uses the latest AI technology tools to speed up content creation for SAAS businesses. With this tool at your corner, you are able to optimize your site and improve your overall visibility on search engines.
It’s perfect for crafting keyword-rich content that improves your existing pages. The platform uses AI to analyze the top-ranking pages and uncover keyword opportunities you can employ in your marketing strategy.
Apart from uncovering keywords you can use in your content strategy, Frase provides its users with a competitor analysis tool that gives crucial insights into your competitors and their SEO strategies. That makes it easy for you to outperform them in search results.
Additionally, Frase has a topic clustering feature that gives you tips on how to organize your content into coherent themes by grouping them into related topics. That enhances your site’s user experience by giving users an easy time scrolling from one topic to the next.
Frase Pricing
This SEO AI-powered tool has a basic package of $12/monthly paid annually.
Pros
- Frase uses the latest AI technology to analyze optimization opportunities
- This SEO tool allows you to generate content backed with facts and background research using their AI.
- The platform is easy to use
- They also offer a 5-day trial at $1
Cons
- Their basic package is a bit expensive considering you only get the chance to optimize four articles at $14
Link Building SaaS SEO Tools
Getting other websites to link to yours is crucial for improving your website’s visibility and ranking on search engines like Google. When more websites link to yours, it shows Google that your website is trustworthy and authoritative.
So, it’s important for your SaaS business to find opportunities to get these links. To make this process easier, there are special tools designed specifically for link building. These tools can help find websites that could link to yours, organize tasks efficiently and connect with Google Search Console.
10. BuzzStream
BuzzStream is an outreach and link building tool that helps businesses manage their link building campaigns effectively. It offers features such as email outreach, relationship management, and performance tracking, making it easy to identify and engage with potential link partners.
BuzzStream automates a lot of the legwork involved in outreach like reaching prospects, finding email addresses, sending follow-up emails and tracking late replies. We love the fact that you can do all your tracking in one place.
BuzzStream Pricing
BuzzStream has subscription-based pricing plans tailored to the needs of businesses of all sizes. The packages start from $24/month all the way to customized plans worth $999/per month. So, mostly the price will vary depending on the features included in each plan.
Pros
- It streamlines the most time-consuming parts of the outreach process
- It comes with easy-to-use templates
- Helpful tracking features
- Every plan comes with a free trial
Cons
- It takes some time to get a hang of how the software works
- It gives a lot of outdated results
11. Majestic
Majestic is an SEO software tool that specializes in link analysis. In other words, Majestic is not an all-in-one tool that will help with keyword research, SEO site audits and SEO analysis. It’s 100% all about backlinks. And because they are highly specialized in backlinks, they claim to have the best backlink checker.
Majestic Pricing
Majestic comes with three price tiers- Lite, Pro and API. The Lite and Pro are more on the affordable side. You will pay $49 and $99 per month, respectively. But if you want to access its industry-leading API, you will be charged $399/month.
Pros
- There’s no other SEO tool that has anything similar to Majestic’s Context Report
- They have fast and helpful support team
- It provides flow metrics scores and topical trust flow
- You can filter results based on topic, quality and language
- It has a solid fresh and historic index
Cons
- The Lite and Pro plans are limited to one user
12. Ahrefs Backlink Checker
Ahrefs Backlink Checker is a popular SEO tool known for its comprehensive backlink analysis. It can help analyze your backlink profile and identify potential link-building opportunities. You can also use it to monitor your competitor’s backlink strategies.
It also has an analysis tool that provides detailed information about the backlinks pointing to your website, including the anchor texts, referring domains, and the authority of the linking pages.
With this data, you can assess the quality of your backlinks and identify any toxic or low-quality links that may be interfering with your SEO efforts. Something else worth mentioning is that Ahrefs gives your insights into your competitor’s backlink profiles.
Ahrefs Pricing
Ahrefs offers several pricing plans for its Backlink Checker tool. There are options for individuals, businesses and agencies. The plans start at $99/month but may vary based on the features and volume of data you get.
Pros
- It gives you data compiled from 9 search engines, not just Google
- It’s great for building broken links
- The traffic potential metric is great for understanding the true value of a keyword
- The customer support team is available
Cons
- It doesn’t come with a free trial period
13. Moz Backlink Explorer
Moz Backlink Explorer is a comprehensive tool designed to provide users with valuable insights into their website’s backlink profile. It allows users to analyze backlinks, assess their quality, and identify opportunities for link building and improvement.
Moz Backlink Explorer offers a user-friendly interface that allows users to easily navigate and analyze their backlink profile. You will get detailed information about each backlink, including the linking page, anchor text, and domain authority.
Users can also compare their backlink profile to competitors’ and track changes over time.
Pricing
The Moz Link Explorer is completely free. However, if you need more superior features, you can subscribe to Moz Pro.
Pros
- It provides an overview of page authority and domain authority
- You get a detailed overview of your backlink health
- It displays both new and lost links
- Straightforward and easy to use interface
- You get information on the most widely used anchor text other websites use when linking to your site
Cons
- It doesn’t provide comprehensive data reports like Ahrefs and Majestic
- It may take a while to generate excel reports depending on how many are in queue
- You may need to upgrade to Moz Pro to access all the features, which can be pricey if you aren’t using this tool all the time
Content Writing SaaS SEO Tools
Content writing is a vital aspect of any SEO strategy. Businesses with blogs get 58% more visitors and 126% more leads than those without. SaaS SEO tools can significantly streamline the process by helping businesses create high-quality content that ranks well in search engines.
these tools include:
14. Surfer SEO
Surfer SEO is a powerful content optimization tool designed to help businesses improve their search engine rankings and organic traffic. It analyzes top-ranking pages for target keywords and provides recommendations to optimize content structure, length, and relevance.
Surfer SEO will give you valuable insights into keyword usage, content length, and other factors that impact search engine rankings. By following its recommendations, businesses can create high-quality, SEO-friendly content that resonates with their target audience and ranks well in search engine results pages (SERPs).
Surfer SEO Pricing
Surfer SEO packages start from $89/month for up to 30 articles. This can go up to $399/month for the custom packages. But if your package is missing something you need, you can purchase it as an add on.
Pros
- You get a 7-day free trial period
- Quick and helpful customer support team
- Surfer SEO has advanced features like keyword research, content analysis and SERP tracking
Cons
- The user interface is too complex
- It’s more on the pricier side
- Some users may find the learning curve steep when getting started with the platform
15. Clearscope
Clearscope is an AI-powered content optimization platform designed to help businesses create high-quality, SEO-friendly content. It’s trusted by leading brands like Adobe, Shopify, YouTube and Deloitte.
You can use it to analyze top-ranking pages for target keywords and get recommendations on how to improve content relevance and quality.
Clearscope Pricing
Clearscope’s packages are subscription based and start from $199/month. But they also have other custom packages for larger businesses and enterprises.
Pros
- Clearscope can be integrated with WordPress and Google Docs plugins
- The advanced AI provides accurate keyword recommendations and optimization suggestions
- It helps with content outlining and planning
Cons
- The pricing plans are too expensive
- They could do better with their user interface
16. MarketMuse
MarketMuse is an AI powered content marketing and keyword planner tool. It uses machine learning and artificial intelligence to analyze content, suggest topics to cover, and develop briefs to help you create better content in less time.
It eliminates the time-consuming process of manually analyzing the top-ranking pages to understand the best practices of your competitors. It does that by providing every trivial competitor’s detail like H2 per page, word count, intent, images used, video attached, and link suggestions for the first 20 SERP results.
MarketMuse Pricing
So, how much does MarketMuse cost? Although this a pretty powerful marketing tool, it isn’t that cheap. But the good thing is that they offer a wide range of packages so you won’t have to pay for more features than you need.
The three main plans are Free, Standard, Team and Premium. The standard plan goes for $149/month while the Team Plan goes for $399/month. You can decide which plan best suits you based on your specific use case and the number of articles you need to produce per month. Also, you can talk to the support team to get a customized plan.
Pros
- Streamlines your content brief creation
- Makes content audits a breeze
- Helps your content rank better than your competitors
- Saves time on research and content optimization
- You get a 7-day free trial
Cons
- The pricing plan may be out of budget for most small scale and growing brands
- It has painfully long load times
- Keyword recommendations can sometimes feel random
Analytics and Reporting SaaS SEO Tools
Analytics and reporting are crucial components of any SEO strategy. They give you insights into your performance. Therefore, you can easily see areas you need to improve and your overall ROI. Some of the top analytics and reporting SaaS SEO tools include:
17. Google Analytics
Google Analytics is a widely-used free web analytics tool provided by Google. It enables users to track up to 200 different metrics to measure how their websites are performing. That includes website traffic, user behavior, and conversions.
It provides comprehensive data on audience demographics, acquisition channels, and website performance. Users can track key metrics, set up custom reports, and integrate with other Google services seamlessly.
Businesses utilize Google Analytics to monitor website traffic, understand user engagement, and optimize marketing strategies based on data-driven insights.
Google Analytics Pricing
While the basic version is free, Google Analytics 360 provides advanced features for larger enterprises at a premium price.
Pros
- It offers comprehensive reports and website analytics
- It seamlessly integrates with other Google services.
- User-friendly interface
- Customizable reporting options
Cons
- Reliance on cookies for tracking may affect data accuracy.
- Limited real-time data availability compared to premium alternatives
18. Baremetrics
Baremetrics is yet another comprehensive web analytics platform that lets you analyze your customer data and inspect metrics like MRR, LTV and other key features of your SaaS application. You can get either daily, weekly or monthly data reports.
With Baremetrics, you get to enjoy advanced data visualization, real-time monitoring, and custom reporting features. You can also get data on similar companies in your niche, which gives you a broader perspective of your performance.
Baremetrics Pricing
Baremetrics is yet another comprehensive web analytics platform that lets you analyze your customer data and inspect metrics like MRR, LTV and other key features of your SaaS application. You can get either daily, weekly or monthly data reports.
With Baremetrics, you get to enjoy advanced data visualization, real-time monitoring, and custom reporting features. You can also get data on similar companies in your niche, which gives you a broader perspective of your performance.
Baremetrics Pricing
Baremetrics offers a range of pricing plans tailored to the needs of businesses of all sizes, with options for monthly or annual subscriptions. Pricing tiers typically vary based on the level of features and the volume of data processing required, starting at only $108.
Pros
- Advanced data visualization
- You can monitor data in real-time
- It has a user-friendly interface
- Analytics APIs for easy integration
Cons
- Setting up may take a while
- It may be a bit pricey for small businesses with small budgets
19. HubSpot Marketing Analytics
HubSpot Marketing Analytics is the ultimate solution designed to provide businesses with valuable insights into their marketing performance.
You get advanced reporting features, customizable dashboards, and integration with other HubSpot tools. That helps you track and analyze your marketing efforts more effectively.
And the best part is that all the data is presented in a visual format.
HubSpot’s Pricing
HubSpot offers a range of pricing plans for its Marketing Analytics tool, with options for businesses of all sizes and budgets.
For businesses and large enterprises, you have packages starting from $800/month and $3,600/month. But they also have a starter package for the smaller teams at $18/month.
Pros
- Advanced reporting features
- The platform is easy to use- you don’t need any coding ability
- You get a 7-day free trial
- You can easily integrate other HubSpot tools for easy data management
Cons
- Very steep price may be a barrier for smaller businesses
- You have to pay for technical support
Benefits of Using SaaS SEO Tools
There are a couple of key advantages to using SaaS SEO tools. Some of these benefits include:
1. They are affordable
SaaS SEO tools usually work on a subscription basis. That means, you will be required to pay a regular fee (probably monthly or yearly) rather than a large upfront cost. This makes the SEO tools more affordable, especially for smaller businesses with limited budgets.
2. Flexibility
SaaS SEO tools adapt to your business’s growing needs. Whether you’re just starting out or expanding rapidly, these tools can adjust to meet your needs without hassle.
3. Accessibility
SaaS tools are cloud-based, so you can access them from anywhere with an internet connection. This makes them convenient to use. The best part is that everyone on your team can access the tools and work together on projects remotely.
4. Regular Updates
SaaS providers regularly update their tools with new features and improvements. This ensures your business always has access to the latest tools and techniques without needing to do anything themselves.
5. Easy Integration
SaaS SEO tools can easily connect with other software and platforms you might already use, like your website’s platform or analytics tools. This makes it simple to integrate the tools and manage them in one place.
6. Advanced Features
SaaS SEO tools offer a wide range of advanced features, like keyword research, competitor analysis, and performance tracking. These features can help you make smarter decisions and improve your SEO strategies.
7. Analytics
SaaS tools provide detailed analytics and reports. Therefore, you can easily track your progress and see what’s working. This also helps you make more informed decisions and share reports with your other team members.
8. Support and Training
SaaS providers offer customer support through email, live chat, or phone. Also, in most cases, they provide training resources like tutorials and webinars to help your business get the most out of their tools.
Conclusion
We understand that every SaaS marketing team has its own budget and goals to reach. The tools we’ve discussed in this article come with varying prices. But don’t stress about that! Just pick what suits you best. If it works out, you will make a lot more money from it.
But if it doesn’t, dust yourself off and try another. Just make sure you are giving each tool a fair shot and keeping track of your progress. Pick out only tools that can expand your SEO efforts and tackle tough competition effectively.
Are you struggling with your SaaS business? Do you want more sales and profit in your business? Consider us to take care of your SEO game because we are one of the best SaaS SEO agencies in the world.
Contact us today, and let’s grow together!
